Global product manager
Rit*** ***** (XX anos)
Brand Manager em Bayer
FCTUC
Lisboa,
Lisboa
Este candidato está disposto a se mudar
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Experiência
Brand Manager
Bayer
out 2015
-
Atualmente
Management of the oncology sales team Achieving growth and hitting sales targets by successfully managing the sales team Designing and implementing a strategic sales & marketing plan that expands Company’s customer base and ensure a strong presence Coaching and performance monitoring of sales representatives Management of mature and launch products. Development of the marketing strategy for Bayer Oncology across the country. Contribute and setting clear objectives, effective coaching in accordance with the Marketing strategy plan. Ensure plans are developed, implemented and monitored in conjunction with relevant cross functional teams and aligned with the Global brand strategy. Management of the local Commercial P&L, financial KPIs Lead the development of country-level forecasts for all Oncology products Set annual sales targets in partnership with the brand teams Organize and lead business reviews in collaboration with relevant cross functional teams. Ensure effectiveness and improve Oncology Unit profitability, support sales team and marketing activities without impeding BU efforts to meet business goals, to achieve the established goals for the products under responsibility by implementing appropriate actions and optimizing allocated financial resources. Analyzes and use the market data, monitoring the product’s progress. Develop, implement and monitor the marketing brand plan. Develop and implement products training programs. Improves brand awareness and contributes to market share growth. Analyses complex problems and provide logical recommendations. Establish working relationship with TOP KOL’s and key targeted advocacy groups Project management.
Oncology Product Manager
Bayer
mai 2014
-
out 2015
Management of launch products. Development of the marketing strategy for the product concerned across the country. Contribute and setting clear objectives, effective coaching in accordance with the Marketing strategy plan. Ensure plan are developed, implemented and monitored in conjunction with relevant cross functional teams and aligned with the Global brand strategy. Management of the local Commercial P&L, financial KPIs Lead the development of country-level forecasts for the product concerned Set annual sales targets in partnership with brand teams Organize and lead business reviews in collaboration with relevant cross functional teams. Analyzes and use the market data, monitoring the product’s progress. Develop, implement and monitor the marketing brand plan. Develop and implement training programs. Improves brand awareness and contributes to market share growth. Analyses complex problems and provide logical recommendations. Establish working relationship with TOP KOL’s and key targeted advocacy groups. Project management.
Medical Scientific Liaison
Novartis
mai 2012
-
mai 2014
Co-responsible for the Medical/Marketing plan in the areas of Dermatology, Rheumatology, Rare Diseases, Vaccines and ID, acting as liaison between Novartis and the main stakeholders in the respective areas. Main responsibilities - KOL mapping, KOL's development; KOL Management; identification KOL 's assessment, advocacy and contributions; monitoring of KPIs, supporting the commercial area, identifying new Accounts for future contributions of M&M Regular contacts with KOL's and stakeholders to support product differentiation and value proposition and pipeline. Development of Med & Mkt activities to ensure successful product launches. Responsible for the Sales Forecast. Design and identification of Patient journey and the Potential Patient Tower (access to the number of patients/center access/access to therapy) Construction, identification and development of Advisory Boards. Defining and managing budget, tracking and ensuring the appropriate report. Responsible for the contents of Meeting Cycle, in their respective therapeutic areas.
Medical Scientific Liaison
Amgen
mai 2011
-
dez 2011
Senior Biopharmaceutical Sales Rep
Amgen
fev 2007
-
mai 2011
Senior Biopharmaceutical Sales Rep
Gilead Sciences
jul 2005
-
fev 2007
Sales Rep
Merck Sharp & Dohme
set 1998
-
jul 2005
Formação
Chemistry
FCTUC
Marketing Management
IPAM
Idiomas
Portugues - Nativo
Inglês - Fluente
Informações Adicionais
Skills
Social - Independent, team -work, adaptation to organizational rules, ambitious, self -motivation, motivate others Organizational - Planning and organization, persuasion, leadership potential, analysis and troubleshooting, responsibility, resilience Techniques - Results orientation, strong verbal, written and interpersonal communications skills, guidance for the internal and external customer, quality orientation, strategical and analytical thinking
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