Marketing professional, teacher, 5+ years exp

A focused Facebook Campaigns that increased the web leads by 200%
Strategized and planned the annual marketing strategies that included creative ad campaigns,
product demos, and digital customer experiences.

Strategy- Created market penetration strategies for South Asian Countries
Research- Worked on research methodologies to gain insights of culture and technology impact
Branding- Worked on content marketing and offline promotions such as road shows and contests

An admiring part of my life journey, helping children to learn English while exchanging the
knowledge of different cultures

Created a detailed marketing plan for Dell to engage, buy and use Dell laptops. Helped starts ups
and established firms on long term business development plans
Developed creative ad campaigns to drive brand value through emotion & experience
Created social media ad campaigns( Facebook, twitter, LinkedIn) and Google remarketingimproved
lead funnel·
Use of Adwords- Search and display campaigns and increased website traffic by 250%
Regained 10% lapsed accounts through innovative email programs for Dell.
Use of creative contests, Dell communities & webinars, road shows, CSR and native videos.
Successful Campaign include: Unbox Dell, I transform, Your story, We miss you
Use of SPSS to analyse purchase behaviour of jewellery brand

Worked on promotional strategies and creative ads to maximise brand impact on customers·
Revised brand guidelines on gas for safety. Planned and implemented healthcare tradeshows and
CSR programs
Built a strong business relationships and stakeholder confidence with value driven marketing and
PR programs

Adopted an online customer driven strategy (SEO, Social Media, Adwords) improved the brand
visibility.
Developed various focused email campaigns that retained existing customers and attracted new
customers
Use of potential communication touch points such as newsletters, press releases, eDMs, articles in
Magazines for positive impact. Case studies on Zydus and AAR hospitals contributed to new
Customer Acquisition