Comercial, marketing e customer relations lead
Joã*** ***** (XX anos)
Marketing & Commercial Excellence Manager em MERCK S.A.
IPAM & ISCTE
Cascais,
Lisboa
|
Experiência
Marketing & Commercial Excellence Manager
MERCK S.A.
mar 2014
-
dez 2020
Directly reporting to Country Manager, the role was to prepare and implement decision support tools, at different levels, General Manager and Business Units Managers; • Dashboards, analytics and FFE • Coaching & Training, at all company levels (digital readiness) • Orchestrate digital environment, plan, project, implement and deploy digital tools, to increase Customer Engagement
Senior Product Manager
sanofi
set 2011
-
mar 2014
Integrated in a new Iberia business structure locally reporting to Country Manager and unit Business Unit Head in Spain (hospital division), I was responsible for developing and manage thrombosis are and the new business area Biosurgery and RENAL area in sanofi Portugal: • Developing, implemented and monitoring the strategic and operational launch of SYNVISC ONE in Portugal. • Implementation of all the training sales force team program for SYNVISC launch. • Implementation and monitoring of the strategic and operational plan for Renal and thrombosis area with a new sales force team. • Responsible for sales and pricing definition. • Responsible for managing new channel negotiation and articulation. • Develop the SYNVISC Spain web page conjoint with a Iberia team. • Developed, implemented and monitoring the strategic and operational plan in Portugal. • Implementations of the training program for sales force team. • Implementation and monitoring of the operational actions.
Formação
Gestão de Marketing & Master in Marketing
IPAM & ISCTE
set 2005
-
jun 2010
Curso dirigido a profissionais de Marketing com uma grande abragência de temas, desde as finanças, economia até à gestão de pessoas.
Informações Adicionais
Formação complementar
GESTÃO EFICAZ DE PROJETOS - AESE Insights Discovery - INSIGHTS Program of Marketing for Executives Management (PGME) - Universidade Católica Portuguesa.
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