SPECIALIST FOR MARKETING OPERATIONS - DIGITAL DEMAND GENERATION & GROWTH MARKETING (F/M/DIV)

Descripción del puesto.
You have a passion for Digital Demand Generation, Lead Generation, and Growth Marketing? Would you like to shape this core process at (COMPANY NAME) first-hand? Then be part of our Lead Management Team that is driving the conversion of all customer activities (digital and non-digital) to tangible project opportunities for (COMPANY NAME).
In the Digital Customer Interfaces (DCI) Team, Lead Management is bringing together all the pieces of the puzzle to improve the overall experience of customers with (COMPANY NAME).
We are farmers of existing activities and programs as well as explorers of new opportunities and we are looking for an additional member to join our team! As a Specialist for Marketing Operations - Digital Demand Generation & Growth Marketing, you'll be joining a young and innovative team that's at the forefront of digital customer interaction.
You'll be responsible for driving the development of regional lead management initiatives and spearheading the implementation of new global processes.
You will make a crucial contribution to the future growth of (COMPANY NAME).
In your new role, you will.
* Be part of the new Lead Management Team in DCI Engagement Marketing; * Run the tool supported day-to-day business through initiatives and exchange with the global Sales and Marketing community of (COMPANY NAME); * Explore new ways of guiding customers along their journey through workshops and projects; * Bring global programs on the way that drive lead generation and next best actions (e.
.
from trade shows, webinars, email campaigns); * Be responsible for developing and contributing to regional Lead Generation, Nurturing and Qualification initiatives around the world; * Work on strategies that completely re-thinks Lead Management at IFX from the ground up focusing on the end-to-end process, technology, and behavior; * Spear heading the implementation of the new global Lead Management process Requerimientos del candidato/a.
You describe yourself as an individual who likes to take on new challenges without knowing the right path to an eventual solution in advance.
You are proactive in what you do with an eye for the important details.
You are personally committed to the customer's concerns and award them a high priority.
Furthermore, you have a clear notion of how innovation contributes to the commercial success of the company and treat co-workers, employees, and partners with trust and respect.
You are best equipped for this task if you.
* Possess a degree in Digital Marketing, Business Administration or related areas; * Have 1-3 years of experience in Marketing or Sales operations with a strong focus on managing and optimizing processes; * Have first-hand exposure to Business Development and Process Management in environments like B2B, SaaS or D2C; * Have a strong affinity for Digital Marketing, Data, and Tools like Google Analytics, Eloqua, Confluence, and Tableau; * Worked with digital campaigns before.
terms like customer journey ring a bell and you already had touchpoints with Sales Teams or Inside Sales in any form as a plus; * Are proficient with MS Office tools, such as Excel, Word, and PowerPoint; * Have a very good knowledge of English; * Are an enthusiastic fast learner with a hands-on mentality; * Have creative ideas and are happy to communicate with diverse colleagues across various domains (i.
.
emails, regular Video Meetings, Newsletter, Training, etc.); * Are a team player with a positive attitude and energy to drive topics on your own.
Please send us your CV and a short motivation letter (máx.
½ page) in English